Casa Moritz | 2021

CASA MORITZ Barcelona, 2021 Client: Casa Moritz. Location: Rambla de Catalunya, Barcelona, Spain. Author: External Reference, Carmelo Zappulla, and Chu Uroz.  Team: Francesco Sacconi, Silvia Signorello. Project Management: External Reference. Collaborators: Oxido Studio, Barcelona Glass Studio, Edgar Dominguez.   Photography: Adrià Goula. Casa Moritz comes as the second collaboration of External Reference with the beer brand and the […]

Bershka Custom House x Lollapalooza Festival, Paris | 2022

BERSHKA CUSTOM HOUSE X LOLLAPALOOZA FESTIVAL Paris, 2022 Project: Bershka x Lollapalooza Festival. Client: Bershka. Location: Paris, France. Author: External Reference; Carmelo Zappulla. Team:  Sebastian Amorelli, Vianella Maestra, Silvia Signorello. Project Management: External Reference. Collaborators: Oxido Taller, Bershka. Photography: Bershka. External Reference collaborated with Bershka to design the Bershka Custom House at Lollapalooza music festival in Paris. The […]

Presentedby x Doha, Qatar | 2021

PRESENTEDBY X DOHA DESIGN DISTRICT Doha, 2021 Project: Presentedby x Doha Design District. Client: Presentedby. Location: Doha, Qatar. Author: External Reference; Carmelo Zappulla. Team:  Iacopo Neri, Forum Shah, Marina Cella. Project Management: External Reference. Collaborators: Oxido Taller, Lloc audiovisuals, OnionLab Photography: 2G Awards: Shortlisted, Finalist | Retail Category, The Plan Award 2022. [Ongoing] Shortlisted | Retail Category, World Festival of Interiors […]

Crep Protect x Level Shoes, Dubai 2021

CREP PROTECT x LEVEL SHOES Dubai, 2021 Project: Crep Protect x Level Shoes. Client: Crep Protect. Location: Dubai, UAE. Author: External Reference, Carmelo Zappulla.  Team:  Sebastian Amorelli, Ilaria Rampazzo, Ivan Marchuk. Collaborators: Oxido Taller. The futuristic store design welcomes customers into a distinctive three-dimensional structure, hosting a range of exclusive activations available to Sneakerheads in Dubai. The brands’ pioneering […]

VA de Cuina, Barcelona 2021

VA DE CUINA Barcelona, 2020 Project: VA de Cuina Client: Jordi Vila Location: Barcelona, Spain. Author: External Reference; Carmelo Zappulla.  Team:  Vianella Maestra. Project Manager: External Reference. Collaborator: Oxido Taller.                 Va de Cuina is a gastronomic concept store and a retail boutique dedicated to traditional, homemade and local foods of Catalonia. […]

Presentedby x Level Shoes, Dubai | 2021

PRESENTED BY x LEVEL SHOES Dubai, 2020 Project: Presentedby x Level Shoes. Client: Presentedby. Location: Dubai, United Arab Emirates. Author: External Reference; Carmelo Zappulla.  Team: Sebastian Amorelli, Ilaria Rampazzo, Stefano Fontolan. Collaborators: Noumena, OnionLab, Oxido Taller, Lloc Audiovisuales, ERCO. Awards: Winner | Interior Design – Retail/Shops, BLT Design Awards 2021. Honorable Mention | Interior Design/Retail, Architecture Masterprize 2021. The new […]

Presentedby x Le Bon Marche, France | 2020

PRESENTEDBY x LA BON MARCHE Paris, 2020 Project: Presentedby x Le Bon Marche. Client: Presentedby. Location: Paris, France. Author: External Reference; Carmelo Zappulla.  Team:  Sebastian Amorelli, Ilaria Rampazzo, Iacopo Neri. Collaborator: Oxido Taller. For the design of Presentedby at Le Bon Marché, External Reference has drawn inspiration from the enthralling aesthetics of the Art Déco building where it is […]

3D Printed Christmas Tree, Barcelona | 2020

3D PRINTED CHRISTMAS TREE Barcelona, 2020 Project: 3D Printed Christmas Tree. Client: Sayrach Collection. Location: Barcelona, Spain. Author: External Reference; Carmelo Zappulla.  Team: Iacopo Neri. Collaborators: La Maquina. BACK TO PROJECTS

Sayrach Principal Office Club, Barcelona 2020

SAYRACH PRINCIPAL OFFICE CLUB Barcelona, 2020 Project: Sayrach Principal Office Club. Client: Sayrach Office Club. Location: Barcelona, Spain.  Author: External Reference; Carmelo Zappulla, and Chu Uroz.  Team: Francesco Sacconi, Stefano Fontolan, Sebastian Amorelli, Vianella Maestra. Project Management: External Reference. Collaborators: La Maquina, Medio Design & Digital Fabrication, Oxido Taller.  Photography: Adrià Goula. Casa Sayrach is a historically preserved modernist […]

Copper Pavilion, Russia | 2020

COPPER PAVILION Russia, 2020 Project: Copper Pavilion. Client: RMK Collective. Location: Russia.  Author: Carmelo Zappulla; External Reference.  Team: Carmelo Zappulla, Amin Bigdeli, Stefano Fontolan, Sebastian Amorelli, Vianella Maestra, Iacopo Neri, Mateus Sartori. In 2020 we were invited to participate in conceptualisation of the project dedicated to the participation of the Russian Copper Company, one of the largest producers […]